1 What's your company called?
2 What do you publish?
Picture books and chapter books for young readers.
3 What's the story of the company?
Coming from a publishing and education background, I [Daniela Schneider] decided to set up Five Quills a little over a year ago. I work very closely with Natascha Biebow, our children’s book editor, who has great insight and experience in the field.
4 How's business?
We launched our first children’s book series, Sky Private Eye, in April. Our second series, AL’s Awesome Science, hits the stores in September. We are complete newcomers, so there have been a few hiccups along the way. But business is slowly building up and the general environment is very positive.
5 What do you enjoy about being independent?
We follow our own agenda and each book is given immense consideration and focus.
6 What do you think is the biggest single issue in publishing right now?
Giving smaller independents more of a voice and exposure in the market. With limited budgets it is hard to compete with the publicity, media and social network campaigns of larger companies and chain stores.
7 What one piece of advice would you give to a fellow independent just starting out?
Something very simple: make sure you stick to that budget! Costs just run up.
8 What do you get out of belonging to the IPG?
The IPG has helped me find a variety of services, including our distributor, and we have also met with a fair number of printers, attended useful meetings with Amazon and received helpful foreign rights advice. Most importantly the IPG’s conferences and smaller meetings are extremely useful for meeting fellow independent publishers and discussing common concerns or issues. It’s a great way to network and find out what is going on in the publishing world beyond your office walls.